Business Process Modelling & Improvement Individual Assignment

Business Process Modelling & Improvement Individual - Assignment Example The associated model and the report are used for general discussion within the setting regarding the general strategy. It also assists in overall understanding of the architecture process within the university. Consequently, the report will be important for specific understanding of the landscape model processes, crucial process map for the support services of students. Additionally, the report is helpful in exploring the services of students. The paper uses Harmon’s and Dijkman’s approaches to design process architectures. Process Identification Stage and Overall Strategy Overall Strategy Like many universities, University of Sydney has sought to articulate the educational nature they offer to students by describing their generic qualities and the skill of their graduates. The core part of the university’s strategy will be the thinking part to ensure their student’s tomorrow is bright. The University of Sydney leads the way in coming up with ambitious goa ls for reform that would be of benefit to the researchers, staff, and students and have a wide effect. The University believes that education is a transformation in the lives of people. The university seeks to offer education that would make the students maximize their abilities and capabilities. This is of importance to both economic potential and social equity. Additionally, engagement, education, and research have become part of the core operation of the university. Consequently, the overall strategy for the university is to maintain their current place in a competitive global education industry. The strategies are crucial in building the work and the operation of the university and implementing the strategies in a program that is consistent of collective planning, management and decision-making. They ensure that the on-going academic competitiveness and strength to continue in future. Designation and Evaluation phases Designated processes for the university’s overall stra tegy subject to periodic evaluation to assess their productivity and their quality. The processes ensure that the alignment with the priorities, opportunities, development, and future growth of the university. The processes are carried out at intervals of about five years unless stated otherwise. The interdisciplinary of the university has the responsibility of facilitating and administering the periodic reviews like the approval of the external reviewers. The review process entails preparing a self-study according to the guidelines of the university. After the university completes with the self-study, an independent review panel of the university is set up for review and action based on the actions and recommendations. The action of the university includes renewal of the university’s intercollegiate status, designation, departmental transition, termination, or collegiate center. Therefore, the processes that are relevant to the overall strategy include: Access which enables robust delivery and discovery of information Collection and Content which facilitate stewardship in a context that is global Scholarship and Research which enhance community Discourse and individual productivity Teaching and Learning which strengthen the campus capacity and enriches students' experience An organization that develops agility and advances efficiency Justification The content and collection ensure stewardship in a context perceived to be global. It ascertains that the rapid evolution

Brand McDonalds Assignment Example | Topics and Well Written Essays - 2500 words

Brand McDonalds - Assignment Example   McDonald's and Golden arches can be said to be a beacon of success. As per 2011, it is the largest fast-food chain. Its revenue as of 2013 is the US $ 28.1057 billion. McDonalds’ has a good brand image and ranks among top ten in the survey of most valuable company in the planet (McDonald Corp. 2013). However, McDonalds is facing some peculiar problem.  McDonald's quite low when compared to its rivals in factors of quality perception.2. It has a new breed of customers with changing taste and preference and it has to keep itself relevant before it is too late or become history (Slama, 2014, pp. 9-11).Let us analyze the Brand management strategies of McDonalds through the lens of Keller’s brand equity model.Keller published this theory in his book strategic brand management. The theory of this model is pretty simple. It simply states that the company needs to redefine how customers think about their product for creating a strong brand. As per the figure there are fou r steps in order to build a strong brand image.  Applying the models 4 steps in case of Mc Donald’Step 1. Brand IdentityMc Donald wants to change its brand image in which it is identified as major culprit for the chronic obesity problem faced by US and other countries.  In wants to reposition itself as a brand that makes nutritional foods instead (Doole and Lowe, 2008, pp. 42-44). Its recent advertisement campaigns focus on people and emotions. Even there is a change in the product line to include new and healthy products.